Insights
Evidence-led thinking on science, technology and the narratives that shape trust, influence and adoption, alongside news and updates from Memetic
Quantum has a messaging problem
Quantum has a messaging problem. The industry’s next breakthrough must be in explaining why it matters. Our new report, Communicating Quantum, sets out a five-point plan for getting there.
New report: Communicating Quantum
Memetic launches a new industry report exploring why the quantum sector's next challenge isn't the science, but the story. With input from communications leaders across the sector, and a free scorecard for companies to benchmark their own approach.
Quantum’s commercial moment has arrived; communications must catch up
The UK quantum sector is entering a new era of commercialisation. Here's why quantum communications must evolve from scientific credibility to market readiness.
Completing our leadership team: Alex Stephenson joins Memetic
Alex Stephenson has joined Memetic as Managing Partner, completing our senior leadership line-up alongside David Lewis, Richard Moss and Ellie Moran.
Selling the build, not the breakthrough: Explaining fusion’s next phase
A new chapter for Memetic
Memetic is entering a new phase, with expanded leadership and a refined approach to science and deep tech communications. Our focus is on helping organisations turn credible, evidence-led narratives into lasting influence in an increasingly AI-mediated world.