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Evidence-led thinking on science, technology and the narratives that shape trust, influence and adoption, alongside news and updates from Memetic

Using communications to reshape your market
Science & innovation communications David Lewis Science & innovation communications David Lewis

Using communications to reshape your market

Let’s say you've invented something new and amazing. Something that solves a problem the world is facing. But the people who need to buy it just aren’t ready for it. For your great idea to have a shot at success, you need the people with the money to think differently.
This is the story of one of our first ever clients, EV charging company Connected Kerb.

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