Senior decision makers desperately need quality insight to navigate a digitally transforming world, made even more challenging by a global pandemic.
Many look to insight from technology experts to guide them. FT research found 85% of CXOs say high quality thought leadership influences business decisions. But most thought leadership is not considered high quality.
This is a huge opportunity. Science and tech companies that deliver quality thought leadership on challenging customer issues can grab and hold the attention of senior decision makers, shape technology choices, and generate relevant leads.
Memetic helps you create impactful thought leadership that builds a trusted reputation, and use it to deliver content campaigns that shape strategic decisions and generate leads.
* from Memetic Research
Julian Fowler, Head of Marketing, Tessella, an AI Consultancy, part of Capgemini
Chris Pateman-Jones, CEO, Connected Kerb
Georgia Mortzou, , Quantum Communications Hub
Anthony Hatter, Global Marketing and Communications Lead, Ventures & Acquisitions, Accenture
Deploying these into transforming sectors: Health & Life Sciences, Energy & Low Carbon, Engineering & Infrastructure, Transport, and Scientific Research
We use AI tools, industry relationships, and decades of experience to spot the white spaces in the debate and guide clients as to where quality insight will be best received.
We know how to extract insight from your subject matter experts, gather the evidence to validate it, and turn it into insightful hero content that decision makers want. This is the same rigorous approach that makes CXOs trust publications like The Economist, and thought leaders like McKinsey.
We then create a framework to extract the greatest value from this content, enabling you to deploy a variety of connected assets to drive engagement and lead generation across digital, social, PR, sales, and marketing automation programmes.
Can we help?