Specialist thought leadership reports to meet your clients' goals
9 out of 10 CXOs say high quality thought leadership influences business decisions. Less than 20% of thought leadership is considered high quality – Financial Times, Learning From Leaders
Multi-channel marketing campaigns benefit from having authoritative and well-researched content at their heart.
That’s where we come in. We research and create original 'Hero Content' reports that provide high-value lead-gen assets to power your digital marketing, and a rich source of insights that add fuel to PR and social. We do it on flexible terms, for a transparent fee.
When your clients need to reshape their market with stunning thought leadership, or get the attention of senior people, we act as your partners or white-label internal experts to produce industry-shaping reports for your clients.
Free consultation
We offer a free consultation call to explore where your clients could take a meaningful thought leadership position, after which we will provide a fixed-fee quote for a Hero Content report.
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Testimonials
Our methodology
We combine cutting edge social listening tools, a vast network of experts, and decades of experience to spot the white spaces in the debate and guide clients as to where quality insight will be best received.
We know how to extract insight from subject matter experts, gather evidence to validate it, and turn it into insightful hero content that decision makers want. This is the same rigorous approach that makes CXOs trust thought leaders like McKinsey.
We then create a framework to extract the greatest value from this content, enabling clients to deploy a variety of connected assets to drive engagement and lead generation across digital, social, PR, sales, and marketing automation programmes.
This level of industry-shaping insight drives business for your clients, and retains their business with you.
Where we work
We combine decades of subject matter expertise in how technology is reshaping business, with a deep understanding of how content is used in marcomms programmes.
We believe specialist expertise matters, so we work where we have experience.
Cutting edge technologies:
AI, IoT, Cyber, Quantum, Cleantech, and Medtech
Deploying these into transforming sectors:
Health & Life Sciences, Energy & Low Carbon, Engineering & Infrastructure, Transport, and Scientific Research