David founded Memetic Communications originally as a freelance brand before turning it into a business in August 2018, following growing interest the Memetic approach to well researched, insightful content.
David has over a decade’s experience in science and technology communications, in small, mid-sized and large agencies and as an independent consultant. He has worked with national and international science laboratories including NPL and the ESRF; as well as communicating complex topics for startups, SMEs, big business and universities spanning biotechnology, materials science, clean energy, healthcare, artificial intelligence, and cyber security.
David is a firm believer in quality over quantity, a philosophy that saw him first despair at the industry he worked in, then start Memetic to offer an alternative. As a law graduate with an enthusiasm for science and economics, and a longstanding interest in behavioural psychology, he brings a logical, informed and reasoned approach, which – he believes – is sorely lacking in the communications industry.
Outside of Memetic, David trains in Parkour and performs improv. He speaks not-quite-fluent Spanish and is trying to learn swing dance.
Richard Moss
Director
Richard Moss
Director
Prior to Memetic, Richard founded Proof Communication in 2005, growing the business into the most successful science and technology communication agency in Europe, before selling it to Mission Marketing Group Plc.
Richard has 20 years’ experience in marketing and communications for science, technology and engineering organisations. Clients have included Microsoft, Oracle, Adobe, QinetiQ, GCHQ, National Physical Laboratory, CERN, AVEVA, and Dell.
Chris Owen
Senior Consultant
Chris Owen
Senior Consultant
Chris is a highly experienced comms professional specialising in technology. His campaigns have been led by behavioural analysis and understanding the motivations behind decision making and how these can be informed by strategic, engaging marketing activity. The approach is led by storytelling and developing a narrative which brings an issue or agenda to life. Outside of technology and behavioural storytelling, he has written widely about mental health and addiction issues. He has been published in WIRED, Buzzfeed, the i paper, the Guardian, Metro, and City AM, and was a technology blogger for the Daily Telegraph, as well as a long term opinion columnist for Brandwatch. Chris is formally Director of Tech & Innovation at M&C Saatchi PR, and currently Director, UK, for Hoffman Agency, in addition to making his expertise available to Memetic clients.
Our expert network
In addition to our core team, we have built a network of subject matter and content experts, each with years of experience in our core subject areas of innovative technology and transformation.
We operate a distributed business model, with a senior team and a trusted network of experienced communicators and industry experts. This allows us to offer flexible contracts and build a team based on your needs, not based on who is available.
We hire and work with the smartest people in communications. Not the loudest, but the best thinkers and the most thoughtful writers. A solid grasp of science and business, an ability to understand and communicate complex topics, as well as excellent writing skills are all essential to work for Memetic.
What is Memetics?
Memetics is the theory that ideas propagate in a similar way to genes. It's not about good or bad ideas, it's about ideas that are suited to their environment.
Get the idea right, explain it properly, and push it to the right people at the right time, and it will have the desired impact.
Get the idea wrong, or send it out into a part of the world where no one is interested, and it will quickly die out.
A lot of money is wasted keeping bad ideas alive or pushing them to people who aren't interested. Start with the right idea and get it to the right people and it will have the impact you want.
