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Fusion report creates global media coverage, shapes funding and policy (CIPR Finalist)

Fusion Industry Association

FIA 2025 report

Objective

To showcase the emerging fusion industry’s potential to governments, investors, and the public, in order to shape future policy and investment decisions in the long-term interests of fusion.

3D rendering of a tokamak reactor

Approach

  • Since 2020, we have issued an annual survey to the world's private fusion companies, to understand their funding status, progress, and challenges.
  • We analyse response data – alongside interviews with individual experts – to create a report that delivers deep insights into fusion funding, technology advances, and commercial timescales.
  • We design the report, including visualisation of data, and atomisation for social media.
  • We launch it to business, finance, and engineering media.
Inside a fusion energy chamber

Impact

  • International coverage achieved every year in the Financial Times, The Wall Street Journal, The Times, Time, the New York Times, and a raft of nuclear, engineering, and science trade publications.
  • FIA by-lines and comments, based on report insights, secured in media throughout the year.
  • Report data widely cited in global fusion policy proposals and communications including the UK fusion energy strategy and White House announcements, and by the International Atomic Energy Agency’s Fusion Outlook report.
  • FIA membership increased by over 110%, with the report cited as a reason for enquiring about membership in most enquiries.
  • The report is now an anticipated event in fusion, and a key point of reference for media articles and fusion events throughout the year.

Andrew Holland, CEO, Fusion Industry Association, said:

“These reports gave us a unique and evidenced position that is helping us shape global funding and policy decisions for this emerging energy technology”

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